Web development is usual part of marketing projects. And we have the right partners and proven steps of work to follow high standards.
BUT BEYOND TECH EXPERTISE, IT IS PROJECT’S PURPOSE AND BRAND CONTEXT THAT GUIDE US
We have developed structured approach to ensure effective and streamlined process and unique branded feeling, no matter of the platform used behind.
USP CORPORATE AND PRODUCT WEBSITES – MODERN WEB PRESENCE AHEAD OF OTC COMPETITION
US Pharmacia is a trend-setter on the OTC market and the company recognizes the need for more effective and image oriented web presence.
We developed new platforms for the company and its brands. And each project follows a style concept based on particular brand identity, communication and functional requirements.
Starting with USP CORPORATE WEBSITE with clear and modern style.
PELAVO GRIPACTIVE WEBSITE – accent on concept design and animation to present the symbiosis of nature and science.
INOVOX EXPRESS WEBSITE – more medical style with accent on the speed and demo justifying the efficiency of the product.
IBUPROM WEBSITE – FOCUS ON CATEGORIES clear presentation and differentiation
IBUPROM is among the leading brands in painkiller segment with portfolio of products in different sub-categories.
To emphasize clearly the difference in categories for the user we went for key colors for segmentation, key figures that represent each category and keywords that customers might look for.
Thus we achieved more intuitive user experience, a simplified content distribution and better visibility of the product range.
STOPEROL HYDRA – THE STORY TELLING AND CONTENT DRIVEN WEBSITE
Stoperol Hydra is a supplement primary for children and its communication goes through a lot of story telling and interesting content (education + entertainment).
So, we decided that there is no need of regular product focused website but rather there is a necessity to create a user friendly platform where we can showcase the product through all the added-value content we generate.
The structure and the visual approach respectively are oriented around the story telling model and the animated brand heroes who are presenting the product to the parents and their kids.
A NEW BOLD BRAND DESERVES A BOLD AND EYE CATCHING WEBSITE
Few years ago Spirit Fine Paints was a new local brand entering the segment of high-class interior paints where most of the players are international brands with heritage.
Our concept for the brand communication was to distinguish it with more bold presence, more creative and colorful experience vs. the more corporate style of the competitors.
So, we developed the brand website following that style in the overall visual presentation, shapes, effects and content style.
DELICIOUS WEBSITE FOR BRAND RELAUNCH
With the relaunch of AVA FMCG, all brand elements were refreshed, modernized but not neglecting the “delicious” effect because at the end this is food.
We created a website presenting the new brand concept “AVA with friends” and the portfolio categories with delicious design style and photography.
BATTERYLAND ONLINE STORE
Executed few years ago with innovative for the time intuitive search options, the focus in design is on the easiness of search for the user.
It appeared that users tend to search for their laptop battery in different ways – by brand, by model, by unique number…
So, we had to give them options and to be sure that they are right before their eyes entering the website.
